Insured Victim Effect (a.k.a., no harm, no foul)

Sometimes bad things happen.

• A dead tree falls on a neighbor's fence from an adjacent property.
• An arsonist burns a home to the ground.
• A valuable diamond necklace is stolen.

When we first hear of things like these, our first reaction is often to the event itself and the well-being of the person - we want to make sure the person is okay.  But before we launch into a diatribe about how awful the person or entity is that caused this to happen, it's quite common to interject one quick question:  "was it insured?"

In the interview: the CASH model

You’ve done the hard work of creating your personal brand, building a winning resume, and scoring the big interview.  You’ve investigated the organization, know what questions to expect, and have thought about what makes you different and better than other candidates.

Chances are you don’t interview every day, so you might be working against your nerves a bit.  To make it easier, remember CASH – four simple reminders during the conversation.