Tuesday, May 28, 2013

The power of empowering the other. An excerpt from Gerry Spence.

Here's an excerpt from Gerry Spence's How to Argue and Win Every Time.  Throughout his book his reference to the "Other" is the person "against whom our failing arguments are made."

The key to opening the Other to our arguments is to empower the Other to reject us.  The key is putting our power in the Other's hands.  By relinquishing power to the Other, we avoid the Other's fear of us or our argument.  If the Other retains the power, the clear, acknowledged power, to accept or reject our argument, there remains nothing against which the Other need defend.
Best,
Bryan

1 comment:

  1. makes me think of a horror flick - the others have the power

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